Dynata
Illustrations
Inspired by nature
Dynata’s users spend most of their time in front of computer screens, overwhelmed with data. Nature created a disconnect between their world and their work in states of rest, initiation, or completion in their products.
Project journey
Inviting users to start a new project and following them on their journey as they set different project milestones and later complete a project.
System states
Illustration designed to convey less than ideal situations, from left to right, trying to access a page when you don't have the required permission, waiting on information to become available, and when the system is under maintenance.
Spots for modals
Helping users start a workflow by uploading a document, creating one, linking files, and or deleting them from the product.
Summary
These artworks added beauty to Dynata as a brand and product, built to live in their design system called Axiom. This work was done as one of the three guiding principles of Axiom — To add delight to the interface. As Plato said "We find things beautiful when we sense in them qualities we need but are missing in our lives."